A great event planning brief helps your production team understand objectives, the environment you will be working in, the desired experience and journey of attendees, and overall look and feel. It will also help you to build up your run-sheet and avoid any mistakes on the big day.
An event production brief should challenge a production team to create an amazing event experience. It's what you'll be referring to as you begin work on the project, so it's important to be thorough. We've pre-populated this template with a sample event brief to show you how it should look.
This template is part of the Marketers collection.