AARRR Metrics Template

AARRR Metrics Template, within the Milanote app

Visualise your metrics with the AARRR framework

Using the AARRR framework (pirate metrics) will help you visualize the health of your startup, and identify where to focus next. The model was developed by entrepreneur and investor Dave McClure.

The framework represents Acquisition, Activation, Retention, Referrals and Revenue. Using this template to visualise how your startup is performing in each area side by side will make it easier to evaluate which part of the funnel you should focus on next.

It's the perfect way to provide you and your team and investors a clear picture of the health of your startup, and what initiatives you plan to undertake to improve each stage.

This template is part of the Startups collection.

  • Explore ideas
  • Organize visually
  • Share with your team
  • Gather feedback
  • Export to PDF
image everything one place@2x

Collect everything in one place

Milanote is the visual way to collect everything that powers your creative work. Simple text editing & task management helps you organize your thoughts and plans. Upload images, video, files and more.

image organize visually@2x

Organize visually

Milanote's flexible drag and drop interface lets you arrange things in whatever way makes sense to you. Break out of linear documents and see your research, ideas and plans side-by-side.

Moodboard collaboration

Collaborate with your team

Milanote boards can be a private place to think, or a shared workspace for collaboration—you're in total control of who sees what. Instantly see your team's changes, leave comments, and never miss a thing with smart notifications and alerts.

Organize all aspects of your startup in one place.

Startup Hub Template
Startup Hub Template, within the Milanote app

Define your ideal audience segments.

Target Audience Template
Target Audience Template, within the Milanote app

Plan your next great product launch.

Product Launch Plan Template
Product Launch Plan Template, within the Milanote app

Map out the business plan for your next startup.

Lean Canvas Template
Lean Canvas Template, within the Milanote app

Creative professionals from these companies use Milanote

Start your AARRR Metrics

Map out your startup funnel using the AARRR framework.