Brand Strategy Brief Template

Brand Strategy Brief Template, within the Milanote app

Communicate an effective brand strategy

Communicate a clear purpose and direction for your brand strategy with a succinct brief. It's an effective way to get a sense of the bigger picture and bring together research, objectives and keep a team aligned to a vision.

A typical strategy brief will detail the brand story, value proposition map, objectives, research, brand persona, buyer journey, key competitors, and any specific deliverables, budget and project timing.

Milanote helps you share concepts early on and collect suggestions and feedback from a team or client. Read our guide on writing inspiring creative briefs to master this skill.

This template is part of the Graphic Designers collection.

  • Explore ideas
  • Organize visually
  • Share with your team & clients
  • Gather feedback
  • Export to PDF
image everything one place@2x

Collect everything in one place

Milanote is the visual way to collect everything that powers your creative work. Simple text editing & task management helps you organize your thoughts and plans. Upload images, video, files and more.

image organize visually@2x

Organize visually

Milanote's flexible drag and drop interface lets you arrange things in whatever way makes sense to you. Break out of linear documents and see your research, ideas and plans side-by-side.

Moodboard collaboration

Collaborate with your team

Milanote boards can be a private place to think, or a shared workspace for collaboration—you're in total control of who sees what. Instantly see your team's changes, leave comments, and never miss a thing with smart notifications and alerts.

Set the project goals & deliverables.

Design Brief Template
Design Brief Template, within the Milanote app

Visualize the style for your logo design

Logo Moodboard Template
Logo Moodboard Template, within the Milanote app

Plan all aspects of your next graphic design project

Graphic Design Project Plan Template
Graphic Design Project Plan Template, within the Milanote app

Define your plan and priorities for the upcoming week.

Weekly Plan Template
Weekly Plan Template, within the Milanote app

Plan the perfect website structure.

Site Map Template
Site Map Template, within the Milanote app

Creative professionals from these companies use Milanote

Start your Brand Strategy Brief

The perfect template to define your brand strategy