Brand SWOT Analysis Template

Brand SWOT Analysis Template, within the Milanote app

Identify what's working and where to improve

When designing a brand or rebranding a company, it's important to know what's currently working and what's not. The SWOT analysis template is the perfect way to analyse your brand in its current form.

The SWOT framework helps you uncover your internal Strengths and Weaknesses plus external Opportunities and Threats. You can use it to assess your entire company, brand, marketing or an individual product. It is traditionally used by management teams but is also a great tool for brand strategy and marketing projects.

In Milanote, your SWOT analysis can be much more than a static document. You can add text, images, video, sketches and more to bring your work to life. When you're done, share it with your team or client for feedback.

  • Add notes, images, video & more
  • Organize visually
  • Share with your team
  • Gather feedback
  • Export to PDF
image everything one place@2x

Collect everything in one place

Milanote is the visual way to collect everything that powers your creative work. Simple text editing & task management helps you organize your thoughts and plans. Upload images, video, files and more.

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Organize visually

Milanote's flexible drag and drop interface lets you arrange things in whatever way makes sense to you. Break out of linear documents and see your research, ideas and plans side-by-side.

Moodboard collaboration

Collaborate with your team

Milanote boards can be a private place to think, or a shared workspace for collaboration—you're in total control of who sees what. Instantly see your team's changes, leave comments, and never miss a thing with smart notifications and alerts.

Set the project goals & deliverables.

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Define your plan and priorities for the upcoming week.

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Start your SWOT Analysis

Map out your strengths, weaknesses, opportunities and threats.